Donors don’t give to institutions. They invest in ideas and people in whom they believe. -G.T. Smith
NHF strives to fund research that specifically deals with horticulture-related issues. Research can be done in Florida or out-of-state. NHF has been tasked with supporting projects in the areas of production, marketing, utilization, and distribution with an emphasis on research needs of Florida’s horticulture industry. Named a “national” foundation because it not only supports the horticulture industry in the state of Florida, NHF seeks to protect the plants grown and exported to states across the country.
Whether understanding how to improve plant quality and longevity during transportation, increase purchasing motivation of consumers to increase demand for horticulture products, NHF seeks to support research with positive outcomes and a greater return on investment for the green industry.